Bob Goldberg is Chief Executive Officer of the National Association of REALTORS®. During his tenure, Goldberg has focused on transforming the organization and leading efforts to put members first, while driving the technology innovation and collaboration needed to position the real estate industry for the future. Working with the association’s volunteer leadership, he has specifically emphasized the importance of staying ahead of "proptech" or "real estate- and property-focused technology." Under his leadership, NAR launched the Strategic Business Innovation and Technology Group (SBIT), designed to drive industry innovation and benefits to NAR members. Goldberg introduced a staff culture focused on putting members first, leading change, communication, collaboration, and giving respect. Goldberg led expansion of academic achievement opportunities to members through an agreement with Columbia College in Columbia, Mo. The new NAR Academy at Columbia College provides financial assistance to members who enroll in pursuit of academic degree completion for certificates, associates, bachelor’s and master’s degrees from the NAR Academy. Bob was named No. 7 on the Swanepoel Power 200, a list of the most powerful and influential executives in real estate, produced annually by consulting firm T3 Sixty. In addition, he was named No. 1 on this list for the Association/Multiple Listing Service category.